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"You need to believe in things that aren't true. How else can they become?" T. Pratchett

27.11.08

File Under: Lefsetz "The Tribe"

I know some of you already receive the Lefsetz letter, for those of you who don't, I recommend this particular post as a great primer on how to truly succeed in today's music biz. There are some bands, I can think of, that are following these precepts pretty well.

Letsetz Letter - The Tribe


"Railing against P2P, complaining that your music is being stolen, putting FBI stickers on your CDs, none of this enhances your bond with your fans, none of it adds members to your tribe. Think about the tribe first! The label’s tribe is the stockholders, not the music listeners. Do not associate your interests with theirs."

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